I saw this on several sites and thought it was a great story, from Triple Pundit here…
Clif Bar Gives Every Employee a 20th Anniversary Bike
By Paul Smith July 12th, 2012
Picture from Triple Pundit article.
Motivating and acknowledging employees can take many forms, typically encompassing food, time off, casual dress or some such thing. Clif Bar recently did something substantially different: In honor of its 20th anniversary, it had Public Bikes make custom bikes for all of their employees. Each was given a Public V3 with a custom Clif Bar head badge, Clif Bar red frame and rims, and an inscription with their name and start date.
This is a totally fitting acknowledgement of this momentous anniversary, as the idea for Clif Bar came about when founder Gary Erickson, a long distance biker, was dissatisfied with the energy bar options available to him, and set about creating one himself. Each bike bears the words “Born on a Bike – Kitchen Crafted – Family & Employee Owned” In typical Clif Bar fashion, they enlisted a secret warehouse near their office, to surprise reveal the bikes. The reaction (below) is priceless.